Color laser printers can help you produce crisp business documents, branded handouts, and colorful presentation materials without relying on an outside print shop for every update. The right choice depends on how much you print, whether you need scanning and copying, and how well a printer’s paper handling fits your marketing workflow. Here are five options, from straightforward print-only models to all-in-ones, with practical differences to consider before you buy.
Quick Comparison
| Printer | Type | Notable features | Best fit |
|---|---|---|---|
| Canon Color imageCLASS LBP646Cdw | Print only | Up to 26 ppm, automatic duplex, 250-sheet cassette | Small teams that need a capable print-only machine |
| HP Color LaserJet Pro 3201dw | Print only | Up to 26 ppm, automatic duplex, dual-band Wi-Fi | Small teams printing color documents and reports |
| Canon Color imageCLASS MF753Cdw II | Print, scan, copy, fax | Wireless color printing and duplexing | Workplaces that need several document functions |
| HP Color LaserJet Pro MFP 3301sdw | Print, scan, copy | Up to 26 ppm, automatic duplex, document feeder | Teams that handle both printed and scanned paperwork |
| Xerox C240 | Print only | Up to 26 ppm, wireless and mobile printing | Small offices seeking a compact color printer |
Our Picks: Best Color Laser Printers For Marketing Materials reviews
Canon imageCLASS LBP646Cdw: A Flexible Print-Only Pick for Small Teams
The Canon Color imageCLASS LBP646Cdw is a print-only color laser printer for offices that do not need a built-in scanner, copier, or fax. Its stated print speed is up to 26 pages per minute in both color and monochrome, which can be useful when you need to produce batches of business handouts or reports.
For routine office printing, the 250-sheet cassette and one-sheet multipurpose tray offer a practical mix of capacity and flexibility. Automatic two-sided printing can reduce paper use for materials that work well on both sides. The five-line LCD and wireless setup are designed to help you manage everyday printing without adding complicated steps.
It supports printing from compatible mobile devices through the Canon PRINT app, Apple AirPrint, and Mopria Print Service. Canon Genuine Toner 075 or 075 high-capacity toner is specified for the printer. Before using it for a particular brochure or flyer stock, check that the paper is suitable for laser printing and supported by the printer.
Compared with the all-in-one models here, the LBP646Cdw gives up scanning and copying in exchange for a simpler print-focused setup. That makes it a sensible fit if those functions are already handled elsewhere. It is less suitable if your marketing work involves frequently digitizing or reproducing paper documents.
Pros:
- Prints up to 26 ppm in color and monochrome.
- Automatic two-sided printing and a 250-sheet cassette.
- Supports wireless and compatible mobile-device printing.
Cons:
- Print only; it does not scan, copy, or fax.
- The multipurpose tray holds one sheet at a time.
Verdict: Choose the Canon LBP646Cdw if you want a wireless, duplex color printer for recurring office materials and do not need all-in-one functions.
HP Color LaserJet Pro 3201dw: A Straightforward Printer for Color Reports
The HP Color LaserJet Pro 3201dw is a print-only model aimed at small teams producing professional color documents and reports. It prints at up to 26 pages per minute in black or color, and its automatic two-sided printing can help make longer reports or information sheets more paper-efficient.
A 250-sheet input tray supports regular office jobs, while dual-band Wi-Fi with self-reset is intended to help maintain a wireless connection. HP’s TerraJet toner is described as producing vivid color, which may suit documents with charts, branded accents, or graphic elements. Color laser output is still different from dedicated photo printing, so consider this model primarily for business materials rather than photographic work.
The main trade-off is that this is a printer, not an all-in-one: scanning and copying are not listed. HP also states that the printer is designed to work with cartridges containing original HP chips or circuitry and may block cartridges that do not meet that requirement. Factor that limitation into your toner and running-cost planning.
Compared with the Canon LBP646Cdw, the HP offers similar stated speed, duplex printing, and tray capacity. The choice may come down to your preferred brand and the cartridge requirements that best fit your office. Neither print-only model replaces a separate scanner or copier.
Pros:
- Up to 26 ppm in both black and color.
- Automatic two-sided printing and a 250-sheet input tray.
- Dual-band Wi-Fi with self-reset functionality.
Cons:
- Does not include scanning or copying.
- Designed to block cartridges without HP chips or circuitry.
Verdict: The HP 3201dw is a good match for small teams that mainly print color reports and handouts and are comfortable using compatible original HP toner.
Canon imageCLASS MF753Cdw II: An All-in-One for Busy Document Workflows
The Canon Color imageCLASS MF753Cdw II combines color printing with scanning, copying, and faxing. That four-in-one setup can be useful when your marketing work involves more than producing new materials—for example, when staff also need to digitize paper documents or make copies of printed pages.
The supplied product details identify it as a wireless, duplex model. Those features give you options for connecting and printing while supporting two-sided output. The available specifications do not list print speed, tray capacity, screen type, or toner details, so compare the full listing and operating requirements if those factors are important to your workflow.
Its main advantage over the LBP646Cdw and HP 3201dw is function range, not a documented speed advantage. An all-in-one may also take the place of separate office equipment, but it is more than you need if you only print marketing materials. As with any laser printer, confirm that the paper or specialty stock you plan to use is appropriate for the device.
Pros:
- Combines printing, scanning, copying, and faxing.
- Wireless connectivity is listed.
- Duplex printing is listed.
Cons:
- Supplied specifications do not state print speed or paper capacity.
- All-in-one functions may be unnecessary if you only need to print.
Verdict: Pick the Canon MF753Cdw II if scanning, copying, and faxing matter alongside color printing, but verify its detailed specifications before deciding.
HP Color LaserJet Pro MFP 3301sdw: An All-in-One with an Automatic Document Feeder
The HP Color LaserJet Pro MFP 3301sdw is a color all-in-one for small teams that print, scan, and copy business documents. Its listed print speed reaches 26 pages per minute in black and color, and the automatic document feeder can help when you need to scan or copy multi-page paperwork.
For everyday output, it includes a 250-sheet input tray and automatic two-sided printing. HP describes its TerraJet toner as designed for vivid color, which can be helpful for reports and business materials with colored graphics. The supplied description does not list faxing, so do not assume it replaces a fax machine if that function is necessary.
This model is a more complete office option than the print-only HP 3201dw, particularly if scanning and copying are part of the routine. It also comes with a toner restriction: HP says it works with Original HP 218A standard or 218X high-yield toner cartridges and may block cartridges without HP chips or circuitry. That is worth checking against your ongoing supply preferences before buying.
Pros:
- Prints, scans, and copies in color.
- Up to 26 ppm, automatic duplex, and a 250-sheet input tray.
- Includes an automatic document feeder.
Cons:
- Faxing is not listed among the supplied functions.
- Designed for Original HP toner cartridges with HP chips or circuitry.
Verdict: Choose the HP MFP 3301sdw if your team needs scanning and copying as well as color printing, and its toner requirements suit your budget and workflow.
Xerox C240: A Compact Wireless Option for Small-Office Printing
The Xerox C240 is a print-only color laser printer described as a compact option for small businesses and professional teams. Its stated letter-size speed is up to 26 pages per minute, and it supports dual-band Wi-Fi, Apple AirPrint, and Mopria for wireless and mobile printing.
Xerox lists a recommended workload of up to 1,500 pages per month. The description also notes standard-yield toner for lighter use and high-yield options that may lower total cost of ownership over time. Those details can help you assess whether the printer fits your expected workload, though actual toner use and costs depend on what you print.
The Xerox Easy Assist app is designed to guide setup from a smartphone. This model does not list scanning, copying, or duplex printing, so it is less versatile than the all-in-one choices and some of the print-only alternatives. The supplied listing marks it as unavailable; check the product page to confirm whether it can be purchased before planning around it.
Pros:
- Up to 26 ppm for letter-size printing.
- Supports dual-band Wi-Fi, Apple AirPrint, and Mopria.
- Lists standard- and high-yield toner options.
Cons:
- The supplied listing marks the printer as unavailable.
- Scanning, copying, and duplex printing are not listed.
Verdict: Consider the Xerox C240 if it becomes available and you want a compact, print-only color printer with wireless and mobile printing options.
How to Choose a Color Laser Printer for Marketing Materials
Match the printer to the materials you make
Start with the items you print most often. Reports, sell sheets, internal flyers, and presentation handouts have different needs from photo-heavy pieces or specialty promotional items. The models here are positioned for color documents and business graphics. Check each printer’s supported media types and sizes before buying paper for a specific project, and use stock labeled for laser printers.
Decide whether you need an all-in-one
A print-only model can make sense if scanning and copying are already covered by other equipment. If staff regularly digitize forms, reproduce documents, or handle several paper-based tasks, an all-in-one may reduce the need for separate devices. The Canon MF753Cdw II adds faxing according to its listing, while the HP MFP 3301sdw lists printing, scanning, and copying.
Look at speed and paper capacity together
Print speed can matter when you prepare a batch of materials close to a deadline, but it is only part of the workflow. Tray capacity affects how often you need to reload paper during a job. Among these models, the Canon LBP646Cdw, HP 3201dw, and HP MFP 3301sdw list speeds up to 26 pages per minute; the two HP models and the Canon print-only model also list 250-sheet input capacity.
Consider whether automatic duplex fits your output
Automatic two-sided printing is useful for reports and other materials designed for both sides of a sheet. It can reduce paper use, but it is not necessary for every flyer or branded handout. Confirm that the printer offers duplex printing if it is important to your workflow; the supplied details specifically list it for the Canon LBP646Cdw, HP 3201dw, Canon MF753Cdw II, and HP MFP 3301sdw.
Check connection and mobile-printing options
Wireless printing can make it easier for a small team to send jobs from different computers or compatible mobile devices. Look for the services your staff already use, such as Apple AirPrint or Mopria, and check whether the printer requires a particular app for setup or printing. The Canon LBP646Cdw, HP 3201dw, and Xerox C240 list wireless connectivity; the Canon and Xerox descriptions also identify mobile-printing options.
Plan for toner and operating requirements
Toner availability and cartridge rules affect the long-term fit of a printer. The Canon LBP646Cdw uses Canon Genuine Toner 075 or 075 high-capacity toner. HP notes that its two listed models are designed to work with cartridges containing HP chips or circuitry and may block others. Xerox lists standard- and high-yield toner options for the C240. Check current cartridge details and expected costs before choosing.
Set realistic expectations for color output
Color laser printers can be practical for recurring business documents and graphics, but marketing needs vary. If your work depends on highly detailed photos, unusual paper finishes, or a particular brand color, verify output suitability before committing to a large print run. For important campaigns, consider producing a sample on the exact paper you plan to use and compare it with your design requirements.
Frequently Asked Questions
Are color laser printers suitable for marketing materials?
They can be a convenient choice for business documents, reports, handouts, and graphics. For photo-heavy pieces or specialty finishes, check the printer’s supported media and make sure its output meets your needs before printing a full batch.
Which printer in this list is print-only?
The Canon Color imageCLASS LBP646Cdw, HP Color LaserJet Pro 3201dw, and Xerox C240 are described as print-only models. The Canon MF753Cdw II and HP MFP 3301sdw add scanning and copying, with faxing also listed for the Canon.
Which listed printers have automatic two-sided printing?
The supplied specifications list automatic duplex printing for the Canon LBP646Cdw, HP 3201dw, Canon MF753Cdw II, and HP MFP 3301sdw. Duplex printing is not listed in the Xerox C240 description.
Can I print from a phone or tablet?
Several models list mobile or wireless printing support. For example, the Canon LBP646Cdw supports the Canon PRINT app, Apple AirPrint, and Mopria, while the Xerox C240 lists Apple AirPrint and Mopria. Check device compatibility and setup requirements for the printer you choose.
Which option is best if I need to scan and copy marketing documents?
The Canon MF753Cdw II lists printing, scanning, copying, and faxing. The HP MFP 3301sdw lists printing, scanning, and copying, plus an automatic document feeder. Compare the functions you use most, since the supplied specifications differ between these all-in-one models.
Can these printers print on any kind of brochure paper?
No printer should be assumed to support every paper type. Check the model’s media specifications and use paper designed for laser printers. For a high-stakes job, test a small sample before ordering or printing a large quantity.
Which model is the best starting point for a small office?
For a team that mainly prints, the Canon LBP646Cdw is a strong starting point based on its stated speed, automatic duplex printing, wireless options, and 250-sheet cassette. If you also need scanning and copying, compare the Canon MF753Cdw II and HP MFP 3301sdw against the functions your team uses.
Final Recommendation
For a small office that mainly needs color printing, the Canon Color imageCLASS LBP646Cdw offers a well-rounded set of listed features, including automatic duplex printing, wireless and mobile options, and a 250-sheet cassette. Choose an all-in-one instead if scanning and copying are part of your everyday workflow: the HP MFP 3301sdw includes an automatic document feeder, while the Canon MF753Cdw II also lists faxing. Before purchasing, confirm media compatibility and toner requirements for the materials you plan to produce.